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Friday, July 15, 2005

WSJ.com - For This Inventor, The Perfect Beer Is All About the Tap

"CHICAGO -- Matthew Younkle was a senior at the University of Wisconsin in Madison when inspiration struck. What the world really needs, he decided, is a three-second beer.

He was not the first college student to dream of ways to get to his alcohol more quickly. What set Mr. Younkle apart is that he chose, soberly, to follow through.

Ten years later, Mr. Younkle, 31 years old, is president and chief technology officer of TurboTap, a company marketing a finger-sized nozzle that attaches to standard beer faucets and pours draft beer at least twice as fast as traditional systems do, and with less spillage. The company, based here, has installed about 1,000 TurboTaps at bars, restaurants and ballparks -- including Chicago's two major-league baseball stadiums and Cleveland's Gund Arena.

'I think this will change the way beer is poured,' says Tom Geordt, director of training and business development for Micro Matic, a California maker and distributor of kegs, faucets and other beer-related equipment. If Mr. Geordt is right, pouring a draft could become as simple as flicking a light switch. Tilted cups and overflowing beer suds would be things of the past."
(more at link)

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