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Tuesday, August 23, 2005

Soul In the Machine: Reinventing Capitalism--A Quick Re-vision of Western History

"The Holy War of militant Islam against the West and the current crisis of confidence in the American economy have hit the citizens of the Western World with a challenge of an unprecedented kind. They have given you and me--readers, culture-makers, publishers, editors, journalists, pundits, and thinkers--what may be our greatest opportunity and our greatest responsibility since the Depression and the Nazis threatened to topple the Western Way of Life in 1933. There’s a void in our sense of meaning. We have come to regard “the Western System” as one in which the rich stoke artificial needs to suck money, blood, and spirit from the rest of us. We’ve been told that the barons of industry work overtime to turn us from sensitive humans into consumers—mindless buyers listlessly watching TV while growing obese on the hydrogenated fats, artificial flavors, chemical preservatives, and the cheap sugars of junk food. And some of that is true."

Howard Bloom’s Reinventing Capitalism: Putting Soul In The Machine shares something in common with his two previous critically-acclaimed books, The Lucifer Principle: A Scientific Expedition Into the Forces of History and Global Brain: The Evolution of Mass Mind From The Big Bang to the 21st Century. Reinventing Capitalism is what author Leon Uris called, “An act of astonishing intellectual courage." It is what leading business author Dr. Alexander Elder called, “A brilliant, thrilling book on the human condition.” It is what Gear Magazine Publisher Bob Guccione, Jr called, “an epoch-making and culture-defining treatise.” It is what self-help author Kevin Hogan called, “The Bible…a monumental work…that has instant application in the world.” And it’s what reviewer Michael B. Leach called “nothing less than a reinterpretation of the history of civilization.” Reinventing Capitalism offers a perceptual lens with which to view our culture and our values in new ways. (full article at link)

Soul In the Machine: Reinventing Capitalism--A Quick Re-vision of Western History:


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