Wired News: Video Shills for Literary Stars

Book authors are using video and online animation to generate buzz about their latest opuses. For a handful of writers, short multimedia clips have helped spur book sales. By Daniel Terdiman. (Full article at top link.)

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The short 'Craziest' made the rounds on a lot of blogs a while back. This is a great way to use Flash and a nice way of bringing traditional paper media into the digital world.
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