Wired News: Fans Flock to Firefox Flicks

" Minus the deep pockets of archrival Microsoft, the Mozilla Foundation relies on an army of volunteer marketers to spread the word -- users so loyal they devise their own DIY promotion ideas, from painting sidewalks with the browser's logo to e-mailing sales pitches to the White House.

The latest tactic for the 100,000 members of the Spread Firefox movement is to make commercials. Funnyfox, three humorous video clips showing web surfers using the browser for the first time, is the slickest contribution to date. Designed to be e-mailed to friends, the videos -- one of which shows a user's head falling off -- have proved so popular that extra servers had to be set up to cope with the load."
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